Blog

Facebook, LinkedIn, and Instagram Implement Changes

May 8, 2013

One of the best parts of being a social media guy is trying to keep up with the ever-changing landscape. I love that every single time I get used to a social network's layout or options changes ensue. Change is the only guarantee I can ever make to any client about a social network and below are a few changes that happened in the last couple weeks that you should know about.

Learning Not To “Suck”

April 26, 2013

Steve covered a plethora of really cool ideas, shared a ton of cool media, and rattled off a few ways that businesses can “suck less.” He told us about some of the amazing new things that Google has planned and shared with us a presentation that kept us engaged and interested. If there was one thing that Steve has mastered — it’s not sucking.

10 Questions to ask about your company blog

March 22, 2013

Before I start with the list, we should cover the first and most important question: does your company have a blog? There are many benefits to keeping an active blog presence on your website. If you do not have a blog presence I strongly suggest you begin to think about creating one. A blog allows you to show your expertise, personality, and help your community, not to mention that it helps bring…
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Facebook Ushers in More Change

March 7, 2013

Today Facebook announced a list of new features that will soon be coming to your news feed. According to Facebook, users complain that their news feeds have become cluttered and they feel they miss a lot of information from their friends. Because of this feedback Facebook has designed a new format that will be introduced to you soon. They consider it a personalized newspaper – one that…
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Too Much Of A Good Thing

March 1, 2013

When I turned 7, I found the cookie jar and had trouble putting it down for about 10 years. With each cookie I consumed, my slow waltz into the husky section at JCPenney became more and more cemented into my life. It wasn’t that my mother didn’t tell me that cookies would eventually make the seams of my beige cargo pants scream — but it was more that I loved the taste of the…
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Five Social Networks You May Not Know About

February 15, 2013

Everyone has a little down time during their day and some of us choose to go for a walk and take in some fresh air, add some musings to our latest novella, or continue deeper into our studies of Deepak Chopra’s latest work. Others of us look for obscure, yet popular social networks that the masses may not know about. Below you will find a list of 5 social networks I doubt you know…
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A Bit of Perspective From Our Director of First Impressions

February 5, 2013

Being from a small town in Maine gives you a unique perspective on how businesses are run. Both of my parents own family-run companies, which not only means I’ve been working under the table since I was twelve, but that I’ve been working in environments that don’t rely on computer, email or technology to get by. Instead, they rely on relationships, community and massive sales of…
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13 Sources of Content Inspiration for 2013

January 29, 2013

A new year means the need for new content, it also means the need to recognize inspiration whenever possible. Below you will find 13 sources of content inspiration to help jump-start the creative process.

What's So Big About Facebook's Big Announcement?

January 15, 2013

Here’s a shocker: Facebook announced new changes this afternoon that will excite many and scare many. After a bunch of speculation about what Facebook’s big announcement would be below are the facts, things to consider, and things to be aware of.

Consistency is Contrary to Nature

January 11, 2013

It appears the Mayan Calendar was wrong and we can all begin to plan our marketing efforts for 2013. I will pause as we all take a collective sigh of relief. With our feet planted firmly on the ground we need to take a moment to think about what our goals are for 2013 and what we can do to grow and reach the right people online.

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