Blog Archive: January 1, 2011 - January 31, 2011

Connecting the Communications Dots

If I see any new trend in social marketing for 2011, it’s connecting the communications dots. For many companies, 2010 was the first step into expanding their e-communications:

  • Companies switched from print newsletters to e-newsletters (or at least offered their clients and customers the option of getting information by email or in print.)
  • Businesses dipped their collective toe into social media. They beefed up their Facebook pages, they started Tweeting and began to explore Foursquare, YouTube, blogs and other online avenues for connecting with key target audiences.

But in many cases, these first efforts were NOT always connected to each other...

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Get your sales moving again in 2011!

Let’s face it, times continued to be tough for many Maine businesses in 2010. But 2011 is already looking a little brighter. What does that mean for your business? It’s time to stop waiting for your sales to come back and start making your own good fortune! Now’s the time to step up your game to ensure your business thrives while competitors continue to stumble.

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