Blog Archive: July 1, 2011 - July 31, 2011
July 21, 2011
If yours is like most companies, you work hard to capture a prospect’s email address. Next, you probably start sending the poor unsuspecting potential customer periodic emails; e-newsletters, new product announcements, etc. And thanks to a variety of analytics services, you can see just how many folks have opened—or not opened—your e-communications.
Average open rates for email…
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