MEDIA PLANNING & BUYING:
ONLINE OFFLINE BOTTOM-LINE.
Our full-time media department offers decades of planning and buying experience, from local to national and international, including TV, radio and print as well as new media. Our aggregate market strength enables us to negotiate fiercely with the media to get the most efficient rates available for each client.
What we do for our clients:
- Develop media strategies
- Traditional: broadcast & cable TV, radio, consumer & B2B print, outdoor, cinemas
- New media: web and mobile, search (e.g., Google AdWords), social media (e.g., Facebook & Twitter)
- Evaluate media vehicles
- Media planning
- Negotiate cost-effective placement
- Measure and analyze media buys